Dan Gilbert confirms Nike store in downtown Detroit

The new Nike Detroit Community Store will open at 1261 Woodward Ave. in downtown Detroit in the spring, according to Dan Gilbert.

Dan Gilbert this morning confirmed that a Nike store is opening in downtown Detroit.

22,000-square-foot Community Store expected to open in the spring

Gilbert, the founder and chairman of Detroit-based Quicken Loans Inc. and Rock Ventures LLC, said in a Twitter post Wednesday morning that Nike Detroit will open this spring in 22,000 square feet at 1261 Woodward Ave.

“Believe. Then see it,” he tweeted.

Crain’s first reported in September that Nike Inc., based in suburban Portland, Ore., had submitted plans to the U.S. Green Building Council for Leadership in Energy and Environmental Design, or LEED, certification at the former F.W. Woolworth Co. building.

The application is for a Nike Community Store, which is somewhat unique —more than just a retail outlet.

According to Nike’s website, employees and management in its community stores “support volunteerism and allocate volunteer hours to sport- and non sport-related efforts.” In those stores, employees are referred to as “athletes” who “work with kids to drive early, positive experiences with physical activity throughout the community.”

Nike has community stores in Portland, New Orleans, Chicago, and Washington, D.C., which opened in April.

Livonia-based Schostak Bros. & Co. owns the building. Gilbert’s Bedrock Real Estate Services LLC has the master lease on it.

There are two portions of the building — a 10-story one and a four-story one — each with its own set of entrances; the entry on the four-story portion of the building is expected to be removed.

A new canopy is also expected to be installed over the one remaining entrance, according to an application for building modification filed with the Detroit Historic Commission last month.

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